Recently a highly satisfied client asked me to describe my ideal client, so he could know who to refer me to. So I wrote this description, which became a new page on my Web site:
SPEECH COACHING: MY IDEAL CLIENT. . .
–Is preparing for a specific speech (convention, annual meeting, etc.)
–Wants to become a compelling leader
–Needs to overcome excessive stage fright
–Must make stronger sales presentations
–Is facing interviews with potential employers
–Has opportunities to appear as radio/TV guest
With Speech Coaching Client Jennifer Warawa
Executive with Sage
CORPORATE COMMUNICATION: MY IDEAL CLIENT. . .
–Has poor customer service skills
–Has a sales staff that needs communication upgrade
–Will benefit from DISC training re communication styles
–Has no video testimonials on Web site
–Is confused about what its major communication problems really are
–Would not know how to deal with the media during a public crisis
–Lacks networking skills that will build vital relationships
–Sees value in producing its own cost-effective videos
–Seeks qualified voice talent for promotional purposes
–Needs a veteran keynote speaker with strong references
With Doug Magnus, President and Founder,
Conditioned Air Systems