GWINNETT TOURISM AWARENESS PROGRAM ON CRISIS COMMUNICATION….
A FEW SPOTS ARE STILL AVAILABLE–FOR THE FIRST 10 WHO REGISTER!
HOW TO WORK WITH THE MEDIA DURING
YOUR COMPANY’S PUBLIC CRISIS
What if a CNN reporter knocked on your door to interview you about a crisis in your company that has become public? Sexual harrassment, embezzlement, massive layoffs, management change, fire, or other events.
How you interact with the media could impact your image, along with bringing severe legal and financial consequences
After this seminar, you will be able to
-Act promptly, with no delays or excuses
-Give answers other than “No Comment”
-Host constructive press conferences
-Write explanatory press releases
-Determine who speaks for your organization
-Maintain corporate credibility
-Take appropriate steps when the crisis subsides
Watch Bill Lampton’s brief video above, describing the seminar’s purpose and benefits.
Bill Lampton, Ph.D., Seminar Leader
Thursday, July 23, 2015
9:30 am to 12:00 pm
Complimentary lunch is included
Paul Duke Room/Explore Gwinnett
6500 Sugarloaf Parkway, Duluth, GA
RSVP is required for meals. You must pre-register.
NO FEE IS INVOLVED FOR THE SEMINAR!
To attend, please e-mail: